Logo and Name Usage Guidelines

Official guidelines for the correct use of Panorama Research Institute's name, logo, and visual identity in publications, presentations, events, and digital communications.

Usage Notice

Panorama Research Institute's name and logo may only be used in connection with work that has been formally authorized by the Institute. Unauthorized use of the Institute's name or logo — including in publications, events, websites, or communications — is prohibited without explicit written permission.

Visual Identity

The Logo System

Six official variants cover the Institute's standard use cases. Always use the version matched to its intended background — never recreate, recolour, or approximate the mark.

Panorama Research Institute — Primary
Primary

Default lockup. Use on white or light backgrounds across digital and print.

Download SVG ↓
Panorama Research Institute — Reversed
Reversed

Dark backgrounds — dark photography, video overlays, dark UI panels.

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Panorama Research Institute — Monochrome Black
Monochrome Black

Single-colour print, letterhead, engraving, fax and scanned documents.

Download SVG ↓
Panorama Research Institute — Monochrome White
Monochrome White

Knockout on photography, watermarks, single-colour dark-substrate print.

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Panorama Research Institute — Mark Only
Mark Only

Favicon, app icon, social avatar, and other small or square placements.

Download SVG ↓
Panorama Research Institute — Stacked Lockup
Stacked Lockup

Square or vertical placements — certificates, cover pages, signage.

Download SVG ↓
Construction

Clear Space & Minimum Size

Panorama Research Institute logo with clear space guide

Maintain clear space equal to the cap-height of the letter "P" in PANORAMA (marked x above) on all four sides. No text, imagery, or other marks may enter this zone.

Minimum digital size24px min. — digital
Standard digital size44px — standard
Minimum print size15mm min. — print
Correct vs. Incorrect

Do & Don't

Correct usage
✓ Proportional, clear space respected
Incorrect: stretched
✕ Never stretch or distort
Incorrect: recoloured
✕ Never use off-brand colours
Incorrect: low contrast
✕ Never place white version on a light background

Permitted Uses

The Institute's name and logo may be used by:

—Research Fellows, Associate Research Fellows, and Visiting Scholars, in connection with work conducted under the Institute's auspices
—Co-authors of Institute publications, in citing their affiliation with the Institute
—Partner institutions, when referencing cooperation with the Institute in formal documents
—Event co-organizers, in event materials that have been approved by the Institute's Events Unit
—Media and press, in accurate factual reporting about the Institute and its activities

Prohibited Uses

The following uses of the Institute's name and logo are explicitly prohibited:

—Implying Institute endorsement of a position, product, publication, or event that has not been formally authorized by the Institute
—Using the Institute's name or logo in connection with commercial activities without explicit written permission
—Altering, distorting, or combining the Institute's logo with other visual elements
—Using the Institute's name or logo to represent affiliation that does not exist or has ended
—Including the Institute's name in the title or cover of a publication that the Institute has not formally approved

Name Usage

When referring to the Institute in text, use the following forms:

—Full name: Panorama Research Institute
—Short form (after first mention): the Institute
—With parent entity: "Panorama Research Institute, an internal research division of Panorama Scholarly Group"
—In formal instruments: "Panorama Research Institute (an internal research division of Panorama Scholarly Group)"

Logo Usage

When using the Institute's logo, follow these requirements:

—Use only the six official variants shown above — never recreate, trace, or approximate the mark
—Maintain the minimum clear space around the logo (equal to the height of the 'P' in PANORAMA on all sides)
—Do not scale the logo below 24px height in digital use or 15mm in print
—Use the Reversed or Monochrome White variant only on dark backgrounds; never on light or white backgrounds
—Do not use the logo at reduced opacity, in outline only, stretched, rotated, or in non-brand colours

Request Logo Files or Permission

To request the Institute's logo files or to seek permission for a specific use not covered by these guidelines, contact the Institute Office at office@panorama-sg.com. Please describe the intended use, the context, and the estimated reach or distribution.